Free Customer Intelligence for Your Business

Google has launched its next version of its Local Business Center (LBC), the place where you can “claim” ownership of your business listing on Google searches (both for the organic listings and the maps listings).  Now you can do more than just specify your hours of operation and accepted payment methods.  You can now get information from a new dashboard that reveals a bunch of very helpful info like: what keywords did users use to arrive at my business listing on Google?  How many people visited my business listing yesterday?

If your business is the kind that people would want to find on a map, either for directions or more info, then you definitely want to get this setup.  It’s pretty painless and you’re guided through a step-by-step wizard but it does take up to two weeks sometimes to have your listing claimed from the time that you make your first request – so better get going now.  Here’s a nice video Google has put together to provide an overview of the newly-updated service:

[youtube]http://www.youtube.com/watch?v=hjeCmHwqVpU&eurl=http%3A%2F%2Fwww.marketingvox.com%2Flocal-business-center-lets-smbs-tailor-organic-search-listings-044295%2F%3Futm_campaign%3Dnewsletter%26utm_s&feature=player_embedded[/youtube]

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