Archive for December, 2009

Statistics from a Magazine Ad? Print Ads Shifting to Digital

There were an incredible amount of electronic paper devices – or ebook Readers – in 2009 although you probably wouldn’t realize it. You’ve probably heard of Amazon’s Kindle ebook reader and perhaps seen the new nook device in Barnes & Noble stores, and maybe you’ve seen the Sony ebook readers at Borders and Best Buys […]

ISPs Crack Down Harder on Spam with Tighter Controls

Email marketing, a re-marketing tool, can be a very effective means to build loyalty and drive new business from existing clientele. Using it to generate new business from prospective customers who have no idea who you are, however, is a sketchy proposition. Purchased or rented lists typically do not provide as good a response or […]