There are always challenges in assuring that a website is easy to navigate, customer-centric and is appropriately optimized for good keyword visibility. As relevant copy is a very critical component to a website, when is the last time you actually read the copy to ensure it isn’t egocentric? Do you know someone that is completely […]
Lon Safko: Social Media, The Big Picture This video (click the link above to view) is provided by Lon Safko from a presentation he did going through the topics he covers in his book The Social Media Bible. While I disagree with some of the things he promotes (advertising inside of the massive online game […]
Remember the good old days when the company’s sales staff would attend to conventions, send out direct mail pieces and even cold calls? Well, some of these practices are certainly being put to use now, but depending upon your product or service, there are other opportunities that don’t cost quite as much and can provide […]
Last Friday, before the big Memorial Day weekend, Google released its list of the 1,000 most-visited websites. Guess who is the #1 website, reaching over 35% of internet users? Facebook.com. It shouldn’t be a surprise to any business, Facebook has twice in the last several months seen more visitors than even Google, which is the […]
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