Recently, YouTube revealed a feature that allows anyone to view additional information about uploaded videos. The feature, dubbed “Insight,” allows video owners to view demographic and activity data for any of their uploaded clips including statistics for views, where viewers came from, gender and age. As an online marketer, this is extremely useful information. YouTube […]
Ex-Googlers have just launched a new search engine called Cuil (“cool”) – and where did they come up with that wordB The name comes from a Gaelic word for “knowledge” which seems very appropriate for a search engine. Similar to what Google is touting, not surprisingly the founders say that Cuil “indexes the web more […]
A couple of days ago Adobe officially announced that they had created a way for Google and Yahoo (sorry, Microsoft) to read all of the content inside Flash animations on the Web. Is this really the end of SEO people nagging everyone to avoid Flash or at the least relegate it to only graphics? Unfortunately […]
If you know the demographics of your target audience and want to place your ad in front of them when they are surfing around the Internet, you might be interested in a new, FREE, media-planning tool that Google is poised to launch. Why would we be surprised that Google is getting in to this – […]
So many details provided in this image…look at all that gear! Pictured is one of the cars Google outfits for its Street View feature on Maps, where you can get a ground-level view of certain areas of the U.S. It appears that Google uses Toyota Prius Hybrids in this effort, which is better for everyone…except […]
A bit ahead of its originally-stated launch date of June 15th, Google has begun taking how fast or slow your website or landing page loads as a significant factor in determining ranking for pay-per-click campaigns on AdWords. You can see your ad or ad groups’ load time grades form within AdWords. Tons of more info […]
As the use of the r word becomes increasingly prevalent in media reports about the domestic economy, the recently released state of the market survey report from SEMPO, the Search Engine Marketing Professional Organization, reveals that search engine advertisers value increasingly sophisticated targeting tactics. The report reveals that four out of every five respondents are willing […]
You’ve heard of PPC (Pay Per Click) campaigns, well Microsoft is introducing one that I will call “P4S” or Pay For Searching. Yes, they are trying to beat Google again by paying people to use their Live Search. For some reason, I’m having a hard time understanding that approach – instead of going to all […]
For some time now there have been reports of Google creating an online health database that stored and tracked all of a person’s health records in addition to health care news and other content including drug interaction information and health tips. This is clearly a whole level above other online health portals such as WebMD […]
I have just returned from a short but very enjoyable trip to Sonoma County, California, where I spoke at the Sonoma County CVB‘s Trends in Tourism forum. Sonoma County is located about 30 miles north of San Francisco, and is the southwestern county of California’s Wine Country region. Boasting 250 wineries and numerous farmers markets, […]
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