From the Obvious Dept: Inbound Marketing Costs Less

It should come as no big shock that a study has been released that illustrates the cost-effectiveness of inbound marketing channels.  What may not be immediately obvious: Search Engine Optimization and Pay Per Click advertising are only half the story – social media and blogs are the other two.  That makes it easy to determine whether you’re covering your bases.  If you’re only doing one or two of these things (assuming you’re doing them correctly), you’re probably missing out.

Don’t think like Homer, you’ll never get anywhere unless you take the first step.

Here’s the full study.

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