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Are you a member of a social network community or blog?  Well, just a thought, but it might be worthwhile to pay close attention to how social networking is continuing to change not only the global online landscape but the consumer’s experience as well.

Nielsen Online recently conducted some research that indicated more than “two-thirds of the global online population visits social networks and blogs and participation in these member communities is now the fourth most popular online category – behind search, portals and PC software, but ahead of personal email use” – take a look at the report “Global Faces and Networked Places.”


If social networking and blogging account for nearly 10% of all time spend on the Internet, then from a business standpoint, it might be time to take a good look at this report which provides recommendations for advertisers to help them understand the world of social media and potential opportunities within it.


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