Even Google Needs Search Engine Optimization
Google officially acknowledged the relevancy (pun intended) of Search Engine Optimization, or SEO, last year and now Google has gone and audited itself. Google has made its “SEO Report Card” available to the public. It appears to have only evaluated itself on some basic criteria, but it’s fascinating how poorly they score in several key areas. You can download and view all 49 pages. This validates some standard SEO best practices that have been in place for some time, but it’s always good to hear it from the horses mouth.
Do you know how well your site would score in an SEO report card?