The Barometer

If you know the demographics of your target audience and want to place your ad in front of them when they are surfing around the Internet, you might be interested in a new, FREE, media-planning tool that Google is poised to launch.  Why would we be surprised that Google is getting in to this - [...]

So many details provided in this image…look at all that gear! Pictured is one of the cars Google outfits for its Street View feature on Maps, where you can get a ground-level view of certain areas of the U.S. It appears that Google uses Toyota Prius Hybrids in this effort, which is better [...]

A bit ahead of its originally-stated launch date of June 15th, Google has begun taking how fast or slow your website or landing page loads as a significant factor in determining ranking for pay-per-click campaigns on AdWords. You can see your ad or ad groups’ load time grades form within AdWords. Tons of [...]

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